A foundation of Trust: Since our company’s inception, we have built both business and personal relationships on trust. We believe that our employees, business partners, and suppliers will fulfill their respective duties, and these trusting relationships have grown along with our company over time. Our key fundamental rules are as follows.

Be Honest – When we are trustworthy, people can rely on us. We can be counted on to do what we say we will do. If we make commitments, we follow through on them.

Being trustworthy also means that our outer words are aligned with our intentions. We seek to maintain a level of transparency that lets other people feel clear about who we are and what they can expect from us. We treat the trust of others as a sacred gift, knowing that it in trusting us they make themselves vulnerable and that we have the power to harm them.

Being trustworthy doesn’t mean we will never let others down. Rather, it is a attitude and a pattern of behavior that honors the trust placed in us.

We are an ethical company that believes in honest work. This is reflected in our transparent management processes. We keep promises made to customers, employees, shareholders, and society as a responsible corporate citizen.

Be Reliable – Keep promised and follow through on our commitment. We believe in acting fairly and keeping our promises.

Have the courage – Do what is right even when it feels difficult.

Be a good friend – We are a good and dependable friend.